Content is one of the most critical parts of any digital marketing strategy. But first, what is content creation and what does a content creator do? Content creation is the distribution of information through different media but mostly digital to a target viewer.  While a content creator is someone who is responsible for the communication and creation of information through these sources.

A content creator can contribute any of the following:

  • Blog Posts
  • Email newsletters
  • Social Media Content
  • Images and Video
  • Graphic design

A Content creator can also create offline content like brochures, flyers and business cards.


You may find yourself asking, Why do I need a content creator? Here are 4 reasons why. 

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